Corporate Gift Idea – Pens

Pens are small, fairly inexpensive but in respect to using them for gifts they do not get disposed of till they have been fully used, giving them a life of one to two months depending on usage. Because of this versatility they are a perfect gift.

These days, black ballpoint pens are the most popular ink color; most pen manufacturers would agree. For advertising exposure purposes, the black ballpoint pen cannot easily be beaten for dollar for dollar advertising & market exposure value. Your clients can be constantly reminded of your company every day when you add your branding or unique company features to the pen.

Black ballpens are the most preferred amongst sales people and office workers but blue is next in line in popularity. If you are a party-hire company or childrens wear business you may consider some more interesting colours such as pink or orange but you may lose out a little on usability. After all, practicality is the issue, so a gift pen with black or blue ink is your best bet.

Imagination is the only limit when it comes to the exterior appearance of a pen. And as long as the pen is still usable practically as a pen, then you would still achieve your exposure goals.

For the body of the pen you should first focus on the company information you want to add and then consider the design of the body next. If you do not do this you may end up choosing a physical design that you cannot add the information you want which would defeat the original purpose.

When it comes to the body of the pen do not go too cheap because a quality feeling pen will be used more by people. Don’t use cheap pen interiors either. A lot of us has thrown away a pen in frustration because a pen does not work when we tried using it. If a person gets this experience from your pens, they can associate the bad experience easily with your company. They will end with a bad impression of your brand.

Good suppliers of corporate gifts should be able to not only purchase the pens you want in the bulks you need, but also be able to consult you on some of the pen body design and quality aspects that we have covered.

Learn how Pen can raise your marketing today. Visit us to have some important Corporate Giftideas.